Washington president Jason Wright told The Washington Post’s Nicki Jhabvala that the team will reveal a new name and logo in early 2022. He also said the team would retain its well-known burgundy and gold color scheme.
After years of pressure and resistance, the team finally announced last year that it intended to retire the team’s former nickname at the conclusion of its “thorough review” of said nickname.
Washington hired a branding organization to help determine the right name and logo, according to the newspaper. The digital creative agency called Code and Theory included 40,000 submissions from fans, multiple focus groups, surveys, and a digital rollout at washingtonjourney.com to give fans the inside scoop of how the team is going about it.
The team had previously suggested that it could use the “Football Team” moniker permanently, but that will not be the case. Of course, there are some issues for the club to untangle as it searches for a new name, thanks to a man named Martin McCaulay, who has been squatting on the trademarks of several possible names for years. As of July of last year, McCaulay had filed for 44 different trademark applications of names Washington could potentially choose. McCaulay indicated last year a potential willingness to give the trademarks to the NFL for free to facilitate a name change, but then changed course after he was not contacted by anyone from the league or the team.