More than 20 current and former athletes invested in Series A funding, including Michael Jordan, Wayne Gretzky, Patrick Mahomes, Naomi Osaka, and LaMelo Ball, and raised $20 million.
Mobile sports streaming app Buzzer lets users pay $0.99 to watch parts of live sporting events, and already has rights deals with the NBA, NHL, and PGA Tour. The company was founded last year by Bo Han, who previously worked at Twitter for seven years, most recently heading up live sports rights acquisitions.
“With the proliferation of new distribution platforms, fans are finding it harder to know when and where live sports are happening. We envision Buzzer becoming the discovery and curation tool that brings Gen Z fans back to live sports with simple access to ephemeral moments,” Buzzer CEO Bo Han said in a statement.
Several owners of sports teams also invested in the round including David Blitzer (New Jersey Devils and Philadelphia 76ers), GSW Sports Ventures (an affiliate of the Golden State Warriors), Stephen Pagliuca (Boston Celtics), Lerner Enterprises (Washington Nationals), WISE Ventures (Minnesota Vikings), and Jeffrey Vinik (Tampa Bay Lightning).
Buzzer’s app, now in early access mode, will officially launch later this year.